Through visionary giga-projects and cultural transformation, Saudi Arabia is redefining design, sustainability, and the future of urban development.
NEOM is the audacious megacity project launched by Mohammed bin Salman in 2017 in northwest Saudi Arabia, designed to redefine urban life for the 21st century. Spanning approximately 26,500 km², it embodies a vision of sustainability, advanced technology, and innovative...
Stretching along the unspoiled northwestern shores of Saudi Arabia’s Red Sea coast, AMAALA emerges as one of the world’s most visionary ultra-luxury and wellness destinations. Conceived under Saudi Arabia’s Vision 2030 framework, this transformative project aims to redefine coastal tourism by harmonizing art, health,...
At the heart of Riyadh, King Salman Park is reshaping the city’s landscape into a living emblem of Saudi Vision 2030. Announced in 2019, this 16 km² development rises on the site of the former Riyadh Air Base — a bold transformation from...
In the golden heart of Riyadh, a new kind of city is emerging — one that looks not only skyward but forward. New Murabba is more than a construction project; it’s an act of reinvention. Conceived under Vision 2030 and driven by the Public Investment...
